“There are 250,000 people in Lubbock, and they all bleed red and black.”

Kliff Kingsbury

A member at Texas Tech Club, Lubbock, Texas, since 2013

BY ALEX ETHRIDGE / PHOTO BY MARK UMSTOT — Fall 2014

Who he is: Now in his second season as head football coach for his alma mater, Texas Tech University, the 35-year-old Ryan Gosling look-alike finished his debut season with an 8-5 record. Impressive considering his quarterbacks were two true freshmen. Last year’s momentum helped sell out all 38,504 season tickets for the 2014 season — the first sellout in Tech’s season-ticket history.

Rookie no more: “I definitely feel more comfortable now. In year two, I can take some risks and do some things that maybe haven’t been done in the past.”

Authority figure: “Our players understand that if they allow us to be, we’ll be the coolest coaching staff in America. But there’s a line they can’t cross. We expect discipline, and we expect them to do the right thing.”

Looking ahead: “We don’t set goals for winning national championships. We’re short-term motivated, and every day if we come to practice and get better, those things will handle themselves.”

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